[fig A ] CAMPAIGN
Dial in Your Game.
You wish you were a better golfer. Honestly, we all do. But thanks to Arccos, The Official Game Tracker of the PGA Tour, your dreams can be a reality. And now it’s integrated with your Apple Watch. So things are getting easier for everyone. Keep faking those back injuries, Tiger. We’re coming for you.
CLIENT: Arccos
MEDIA: Integrated
[fig B]: BEHIND THE SCENES
Both the video and static elements utilized a seamless blend of Cinema 4D, Blender and After Effects. The spot required modeling the 3D world and then compositing it alongside live-action footage and photographic assets.
Arccos, the Official Game Tracker of the PGA TOUR, tracks your shots automatically to give you insights into your strengths and weaknesses so you know exactly what to work on to improve. Plus, you’ll know how far you hit all your clubs, get precise yardages adjusted in real time for weather, and caddie advice on what club to hit in every situation.